Jay Jay has designed a fantastic chair for Jamie Oliver’s Big Chair Project, in which you can bid for chairs designed by top artists – and the proceeds go to an inspiring charity.
Watch the film below to get an insight to his design process – and see the finished product. Oh, and if you like the look of his stuff, check out more Dino gear and his rocking custom-made caps (all offices should have a giant triceratops in them, by the way).
The BIG Chair Project is the brainchild of the Better Food Foundation, the charity founded by Jamie Oliver. Back in 2002, Jamie established Fifteen, a unique and pioneering restaurant group that uses the magic of food to give young people a chance to have a better future. Ten years on, hundreds of apprentices have graduated from the programme, which trains unemployed youngsters to become professional chefs.
With 2012 marking the 10th anniversary, it was time to do something a little celebratory to raise much-needed funds for the next 10 years.
The BIG Chair Project sees 20 creatives including Sarah Burton, Christopher Bailey, Tracey Emin, Paul Smith, Julien MacDonald and Matthew Williamson customise Fritz Hansen’s iconic ‘ANT’ chair to raise money for the Better Food Foundation.
Each bespoke chair will be auctioned – you can be in with the chance of winning one of six chairs by buying a ticket (from £5) to enter the online lottery. The remaining chairs will be auctioned online until the end of October.
“It’s incredibly exciting to think that Fifteen restaurant and the Foundation have been helping to inspire, educate and empower young people for 10 years now. I’m truly humbled to have such a brilliantly talented group of people from the fashion and art worlds to help on this fantastic project to raise money and help us mark the occasion. If you’d like to help us celebrate too, check out the Foundation website for more info.” – Jamie Oliver